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Ingram Micro named strategic distribution partner for Dell EMC
2017-07-19

Middle East: broadliner Ingram Micro has been selected as a strategic distribution partner by Dell EMC across Bahrain, Kuwait, Oman, Qatar, the United Arab Emirates and Yemen. The expanded relationship builds on Ingram'ss current partnership with Dell EMC and further strengthens Ingram Micro's relationship with one of the world's largest IT solution providers. As the leading value-added distributor in the Middle East, Ingram's rich vendor solutions offerings now provides access to Dell EMC's full portfolio of products, including advanced cloud IT infrastructure, converged systems, server/storage solutions and Client Systems.

"The expansion of our partnership to include the full Dell EMC solution portfolio is an excellent affirmation of the success during many years of Ingram Micro as a distributor of Dell in the Middle East region", said Ali Baghdadi, senior vice president and chief executive of Ingram Micro META region. "We are pleased to offer an expanded portfolio of advanced solutions to our reseller partners as we continue to deliver on our commitment to support the growth of their businesses. Our team possesses excellent expertise and is well-positioned to provide unparrallelled support to resellers to build their Dell EMC businesses."

According to IDCs Q1 results Dell EMC holds the #1 position in X86 server units and is number two in the META region, having outgrown the market both in shipments and revenue in the last quarter. In Storage, Dell EMC in the META region has shown solid quarter on quarter growth across entry, mid and high-end to all flash storage, and is the market leader in total external storage.

"Our distributors play a crucial role in our new Dell EMC partner programme. We are very pleased to have Ingram Micro on board in this important market, as they are a key player of ICT distribution who is well connected to the partner landscape both on a global scale and specifically in the META region", said Mohammed Amin, Senior Vice President, Middle East, Turkey and Africa at Dell EMC. "With our industry leading portfolio of solutions and a world-class channel program, we are well-positioned to shift the status quo of the IT industry. Keeping this in mind, with Ingram Micro, one of the world’s largest IT solution providers onboard, we aim to put our channel ecosystem at the forefront of IT transformation and achieve even greater heights in the future", said Havier Haddad, Senior Channel Director, Middle East, Turkey and Africa at Dell EMC.

Ingram Micro will leverage its strong positioning in value distribution to deliver on a joint go-to-market strategy with Dell EMC built around key technology differenciators:

  • Physical Security: Ingram Micro's latest acquisition of Network Information Technology LLC (NIT), the leading distributor of physical security solutions in MEA (Middle East and Africa) region, provides significant opportunities to Ingram Micro and Dell EMC to build unique storage, networking, IP Camera, surveillance and security solutions to its reseller partners in the Middle East.
  • Cyber Security: Ingram Micro's Cyber Security business unit provides end-to-end Cyber Security offerings and services, including public discovery report, web application scanning, vulnerability assessment and penetration testing, as well as IT security solutions for data, applications and cloud. Dell EMC's Data Protection appliances and self-encrypting storage is a key component to Ingram's solution offerings.
  • Networking Infrastructure: Ingram Micro's Datacenter and Networking Infrastructure solutions portfolio makes it easier and more profitable for resellers to sell and support complex infrastructure technology solutions including server, security, storage, networking/wireless and IT management solutions to small- to medium-sized businesses (SMB), mid-market or enterprise customers.
  • Cloud Computing: Ingram Micro Cloud's flexible and scalable multi-faceted platforms are each defined by unique capabilities of service automation, multi-channel selling, solution customization, integration, and technical requirements: Cloud Marketplace, Odin Automation Essentials and Premium, Ensim Automation Suite. These solutions perfectly complements Dell EMC’s Hyper Converged Infrastructure.

Ingram's Dell EMC launch event is taking place in Dubai, United Arab Emirates, at the end of September 2017. The company will partner with Dell EMC to showcase solutions offerings addressing significant market and growth opportunities for its channel partners. Live demos at the exhibition hall during the event will display solutions from Dell EMC and complementing vendors.

Ingram Micro named global Symantec distribution partner
2017-06-19

Building on its success in advanced IT security, broadliner Ingram Micro is now a key global distribution partner for Symantec and an authorized distributor for the network security portfolio Symantec gained through its acquisition of Blue Coat last August. "With Symantec and Ingram Micro as part of our partner ecosystem, we are empowered and enabled to deliver the advanced managed security services and solutions businesses need to confidently capitalize on the business-building benefits of cloud computing", said Pat Grillo, Chairman of the Board Atrion, an Ingram Micro channel partner.

Under the new scope, Ingram Micro will expand its reach from multi-regional to global, and support Symantec's Integrated Cyber Defense enterprise portfolio including endpoint, email, data loss prevention, data center, cloud security and secure web gateway solutions. Channel partners across several key regions including the Americas, Europe and Asia can now easily engage Ingram Micro to establish a new or expanded relationship with Symantec. Additionally, existing Ingram Micro / Symantec channel partners can expand their solutions portfolio and services reach to include complementary product lines and international customers.

"Serving as a key global distribution partner for Symantec and expanding our authorization is rewarding and an opportunity we worked hard to secure and will certainly capitalize on", said Thomas Bamrick, director, Global Vendor Engagement, Ingram Micro. "Our ability to out execute and add greater business value to Symantec's business is proven, and we are excited to build on our success and enable more channel partners worldwide to take advantage of all Symantec has to offer."

Together, Ingram Micro and Symantec offer channel partners the sales, marketing and technical support resources needed to speed the sales cycle and simplify success, while maximizing channel partner’s potential for profitable growth. "Symantec is committed to the channel and excited to have Ingram Micro as part of its go-to-market global business strategy as we secure the Cloud Generation", said Erick Foy, director of channel sales for North America for Symantec. "Our distribution partners are an essential part of our new channel program and together we will succeed."

Ingram Micro signs distribution agreement with Quest
2017-06-07

MEA: broadliner Ingram Micro has signed a distribution agreement with Quest, an editor specialized in new generation data protection solutions for physical, virtual and cloud environments. Through this agreement, Ingram Micro is now authorized to distribute Quest's complete portfolio of backup, recovery, and endpoint systems management solutions to its channel partners in Bahrain, Iraq, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, United Arab Emirates and Yemen. Quest helps users reduce tedious administration tasks so they can focus their resources on driving business growth through greater innovation. Addressing the critical areas of Microsoft Azure cloud platform management, SaaS, security, workforce mobility and data-driven insights, Quest solutions are scalable, affordable and simple-to-use, and empower end-customers to reduce time-to-market and increase productivity. "Our new relationship with Quest will provide Ingram Micro with critical software components and tools in systems management, security and business intelligence", said Ali Baghdadi, senior vice president and chief executive, Ingram Micro META. "I am confident this highly automated and advanced technology will deliver immediate impact to our reseller partners and their customers."

Parallels and Ingram Micro announce distribution agreement
2017-05-26

META: Parallels has signed a distribution agreement with broadliner Ingram Micro making Ingram Micro the authorized distributor for Parallels Remote Application Server (RAS) for the Middle East, Turkey and Africa (META) region through Ingram Micro's offices in Egypt, Lebanon, Morocco, Oman, Saudi Arabia, South Africa, Turkey and the United Arab Emirates. Parallels RAS is one of the fastest growing, most cost-effective and easy-to-use application and desktop delivery solutions available on the market. Recent innovations to this product have made Parallels a leader in the field, according to the IDC MarketScape Report 2016. Parallels has a long history with Ingram Micro, and is looking forward to leveraging Ingram Micro's expertise and resources in the Middle East, Turkey and Africa to help extend Parallels RAS' continued success in the region. "We are ready to take our growth in the META region to the next level with Ingram Micro, a company that has extensive expertise and experience in this region", said Simonetta Mercieca, Senior Director of Sales EMEA at Parallels. "Through this partnership, we firmly believe that Parallels Remote Application Server can keep growing in success, especially since it will provide local businesses the opportunity to improve their performance by establishing BYOD, CYOD and distance working policies."

Parallels leadership is confident that the Ingram Micro partnership and the inclusion of Parallels RAS on the Azure Marketplace will enable the company to meet the diverse needs of businesses in the region whilst helping their partners grow with their private, hybrid and public cloud implementations. "I am delighted to have reached an agreement with Parallels to distribute its Remote Application Server and desktop delivery solution across the Middle East, Turkey and Africa", said Ali Baghdadi, senior vice president and chief executive of Ingram Micro META. "These products offer our partners a great complement to solutions from Microsoft. With our complementary offering, enterprise customers will have the ability to securely access their applications and data from any device, anywhere."

An acquisition for Ingram Micro and new partners for Axiz, Starlink and Tarsus
2017-05-24

MEA: broadliner Ingram Micro has acquired the business assets of Dubai-based company Network Information Technology LLC (NIT), a distributor of physical security solutions in MEA (Middle East and Africa) region. NIT's current management team will operate as a business unit of Ingram Micro META (Middle East, Turkey & Africa), led by managing director Bassel Fakir, who reports to Dr. Ali Baghdadi, senior vice president Ingram Micro and chief executive Ingram Micro, META. Dr. Baghdadi commented: "with the acquisition of NIT, Ingram Micro gains a well-established foothold as a recognized expert in the physical security market, further expanding our capabilities in the rapidly growing and higher value Middle East and Africa market. NIT customers and vendors will benefit from an even greater breadth of value add services and solutions to help them realize the promise of technology. Our company cultures are well aligned and together we look forward to offering NIT’s high value solutions across META and expanding into new geographies."

Security VAD StarLink has become a certified member of the Pure Storage Partner Programme (P3) and will now distribute Pure Storage's All-Flash enterprise storage solutions to its customers in the region through its offices in Bahrain, Egypt, Kuwait, Oman, Qatar, Saudi Arabia, South Africa and the United Arab Emirates. Under the accord, StarLink will sell, install and support Pure Storage's products, through its extensive network of channel partners, to enterprise and government customers in the Middle East and Africa. Nidal Othman, managing director StarLink, said: "we see huge synergy between our data centre and cloud objectives and the simplicity and efficiency of Pure Storage's All-Flash portfolio. We are thrilled to explore the opportunity that this partnership will provide us as the MEA region accelerates its pace on the cloud journey."

Mobility accessory vendor Targus has appointed South African broadliners Axiz and Tarsus Distribution as its preferred master distributors for Southern Africa. Through the appointment of Axiz and Tarsus Distribution, the company aims to support the evolution of the mobile workforce in SA by putting all the tools and accessories they need within easy reach through providing the right peripheral and accessory support required. According to the manufacturer of computing accessories, both the selected distribution companies will serve corporate and retail markets regionally with the full range of Targus products. The range spans Targus' signature laptop and tablet cases, as well as accessories and peripherals including docking stations, privacy screens, laptop coolers, locks, styluses, and screen protectors amongst others (source: ITP Middle East and Channel Post MEA).

 

Aptec Distribution FZ LLC
Address

Aptec Distribution FZ LLC
Dubai Internet City
PO Box 33550
Dubai
United Arab Emirates
Phone : +971 (0)4 369 7111
Fax : +971 (0)4 369 7110
Website : http://ae.ingrammicro.com
E-mail : inquiry@ingrammicro.com

Team

General manager : Mr Salah Bahaa (*** ****** *******)
CFO : Mr Philip Cheok (*** ****** *******)
Marketing director : Mrs Svetlana Sorokina (*** ****** ********* )
Division director or manager : Mr Peter D'Souza (*** ****** ********)
Division director or manager : Mr Santosh Kumar (*** ****** *******)
Division director or manager : Mr Govind Haridas (*** ****** ********)
Division director or manager : Mrs Zornitza Hadjitodorova (*** ****** ********* ** ***** **** ***)
Market manager : Mr Fahad Khan (*** ****** *******)

Information

Creation year : 1980
Annual turnover
2014 : 489,00 M€
2011 : 309,93 M€
2010 : 290,82 M€
2009 : 241,66 M€
Active resellers : 3720
Indirect turnover : 100%
Export : Afghanistan, Bahrain, Iran, Iraq, Jordan, Kuwait, Libya, Palestine National Authority, Qatar, Syria, Yemen
Broadliner
Main brands : Dell Technologies, Fujitsu Technology Solutions, HP Inc., Microsoft, Symantec Enterprise Security
Clients : Apple Premium Resellers, ASP, assemblers, associations, bookshops, brokers, central purchasing companies, corporate resellers, dealers, department stores, distributors, e-commerce, hypermarkets, installers, IT consulting and service providers, mail-order resellers, maintenance companies, multispecialists, OEM, outlets, phone shops, semi-distributors, service providers, SOD, software editors, specialized resellers, specialized retailers, stationers, superstores, systems integrators, telecom operators, traders, VAR, web agencies
Employees : 630 people