As businesses in Europe increasingly look to adopt cloud technologies, Avaya announced that telecom and video VAD ScanSource Imago will be the first wholesale distribution partner in the EU for Avaya's cloud solutions, through its offices in Belgium, France, Germany, Poland and the United Kingdom. Based on Avaya's Powered by IP Office, ScanSource will provide its reseller partners with cloud-based solutions they can market to their end-user customer base. The cloud market is expected to rise across western Europe at a compound annual growth rate of 23.2 percent between 2015 and 2020, according to market researcher IDC, with spending in the region forecast to hit €21.8 billion this year. Avaya's solutions leverage cloud technology to meet businesses' needs for highly efficient and cost-effective engagement and collaboration offerings, enabling them to move at the pace today's digital market demands.
Resellers will be able to provide their customers with the same rich communications experiences they would expect from Avaya solutions delivered on-premises but in a streamlined model that allows companies to better manage costs by eliminating up-front capital investments and upgrades. Channel partners will also benefit from the combined reach and market share of Avaya and ScanSource, enabling them to build innovative solutions for their end-user customers and deliver future-proof communications experiences. Businesses will have greater flexibility to react to changing market conditions and demands, and will be better placed to leverage emerging technology trends. What's more, ScanSource is Avaya's largest global distribution partner and is committed to providing an in-depth knowledge of Avaya's solutions and the tools and value-added services resellers need to grow their business.
According to James Vickerage, the president of ScanSource Imago, "ScanSource is committed to helping its channel partners maximize their business opportunity and deliver the best experiences to their end-user customers. This partnership with Avaya will enable us to give our partners the freedom to sell cloud-based solutions to their customers, while benefiting from the reliability and quality that is synonymous with the Avaya brand." While Ioan MacRae, UK managing director for Avaya, says: "As enterprises in Europe increasingly look to adopt cloud-based solutions, the EU channel has been calling out for more agile methods of meeting their customers' demands. By combining with ScanSource, we can more effectively reach the indirect channel, enabling resellers to leverage our cloud-based solutions and create innovative offerings that meet today's digital business needs. We look forward to developing this partnership and offering a wider range of solutions and services in a cloud-based model."
Broadliner Ingram Micro has unveiled a change of leadership in its pan-EMEA division. Mark Chlebek replaces Robert Beck as executive director of this division, managing relationships with pan-EMEA vendor partners. Beck will "gradually withdraw from the day-to-day business", before ending his 25 year career with the distributor. A 20-year company veteran, having joined Ingram in 1997, Chlebek takes responsibility for "purchasing and business management" for regional vendor partners managed by the distributor on a centralised basis. As part of the EMEA senior management team he reports to global group president of EMEA Mark Snider. "I'm excited to have Mark Chlebek coming into this strategic role. Mark brings with him years of EMEA-wide experience driving innovation and growth for our business. I am looking forward to working with him in his new capacity", Snider says. "I'd like to take this opportunity to thank Robert Beck for his many years of service and dedication to Ingram Micro. I'd also like to thank him for volunteering to help with a smooth transition, ensuring Ingram Micro business will continue without interruption to our vendor and customer partners." Chlebek is but one recent promotion in Ingram management. In February the distributor appointed Jacek Murawski as VP of EMEA vender engagement, with Günter Schiessl and Jordi Muñoz reporting into him in roles overseeing the management of partnerships with volume and value vendors respectively.
Exclusive Group transforms leadership team
Middle East: network and security VAD Enterprise Systems has signed a value added distribution agreement with network access management vendor ANTlabs. The agreement will enable Enterprise Systems' regional channel partners to offer ANTlabs products to UAE enterprise customers. Plus is aims to empower Enterprise Systems to recruit and manage partners in building steady revenue streams and scale ANTlabs business in the region. Enterprise Systems will focus on government, finance, healthcare, hospitality, transportation, oil & gas, and education sectors.
Its competitor StarLink has expanded its solutions lifecycle portfolio by signing a distribution agreement with Rubrik, a converged data management company. Under the agreement, the VAD will sell, install and support Rubrik's products and solutions through its extensive network of Channel Partners to enterprise and government customers in the GCC (Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the United Arab Emirates) as well as Egypt. Nidal Othman, Managing Director StarLink, said: "StarLink continues to build a diverse portfolio for our partners, and with focus tremendously shifting to cloud-based solutions, having Rubrik onboard is very timely. Apart from being a world-class cloud data management platform that allows backup, recovery, replication and analytics, I am most excited about how Rubrik can prevent ransomware from being able to access and encrypt backup data and that Rubrik's approach can provide much of the benefit of Isolated Recovery at a fraction of the cost." Roland Stritt, Director Channels EMEA for Rubrik, said: "we are thrilled to partner with StarLink and bring Rubrik to their huge channel network. With our new approach to cloud data management, data protection and archival, we have not only eliminated the complexity of legacy solutions, but also reduced our customers data centre footprint and capex costs by up to 50%. We see increased demand for our solution in the region and look forward to StarLink's expertise to help us meet this demand." (source: ITP Middle East and Reseller Middle East).
PhishMe, a provider of human phishing defense solutions, and broadliner Ingram Micro have unveiled a new strategic channel alliance. As a premier distributor, Ingram Micro will help to accelerate the rapid growth that PhishMe has achieved across META (Middle East, Turkey and Africa). Ingram Micro is one of the largest technology distributors in the META region, with offices in Egypt, Lebanon, Morocco, Oman, Saudi Arabia, Turkey and the United Arab Emirates. Its deep expertise in reselling a wide array of technology solutions and the recent launch in META of the Cyber Security Business Unit offering value added services, enables business partners such as PhishMe to operate efficiently and successfully in the markets they serve. The strategic alliance will benefit customers across the region, with PhishMe's human intelligence-driven anti-phishing solutions augmenting Ingram Micro's comprehensive technology portfolio. Together, PhishMe and Ingram Micro will help to protect organisations from today's advanced security threats.
"We are delighted to team with Phishme and to add to the portfolio of products and services we offer to our partners", said Ali Baghdadi, senior vice president and chief executive of Ingram Micro's META region. "The addition of Phishme is expected to help our partners and customers enhance the range of security solutions they can provide to enterprises throughout the META region."
Marc Kassis, director of cyber security Ingram Micro META region, added: "Our goal is to continually enhance the value proposition to our business partners with a dedicated range of services and relevant vendor solutions. With the addition of Phishme to our offerings, we are further solidifying Ingram Micro’s position as a leading value added distributor of Cyber Security solutions."
PhishMe’s phishing incident response platform and phishing threat intelligence enables Security Operations Centre and Incident Response teams to respond faster to real threats – decreasing the risk of data breaches. Its intelligence-driven solutions empower employees to be an active line of defense and source of attack intelligence by enabling them to identify, report, and mitigate spear phishing, malware, and drive-by threats. The company has received a range of respected industry awards over the course of 2016, and recently announced record year-on-year growth.
"Collaboration with industry leading IT and security companies such as Ingram Micro extends our reach to a greater number of customers facing an unprecedented increase in frequency and damage caused by cyberattacks", explained Jim Hansen, Chief Operating Officer for PhishMe. "PhishMe is the only security company that provides a comprehensive and scalable human phishing defense solution. In partnership with Ingram Micro, we are giving organizations across the META region the security solutions and intelligence they need to proactively detect and quickly respond to cyber attacks."